There are so many ways to work today.
You can work from a traditional office. You can work from a coffee shop. You can work from home. You can work from the road. But are you working the way your customers work?
I have found over the years that … Read more
Have you ever heard the saying, “If you don’t have anything nice to say don’t say anything at all?” That was something I learned when I was growing up. And I think it’s still a good principle to keep in mind today.
Too often, people just don’t think before writing … Read more
People who know me well know I was a fan of David Bowie as a teenager and through college. I still like listening to many of his songs. One that comes to mind is “Heroes.”
We can be heroes to someone, can’t we? We can be heroes to our families, … Read more
Have you heard the song “We are the Champions?” What about the idea of “We are the leaders?”
I’ve written about being a leader in a business before. But the idea comes to mind more and more, especially since the leaders in our government make it an easy topic … Read more
Have you ever tried talking to a large company?
If you’ve ever had a problem with a large company’s product or service, you’ve probably run into the frustration that comes with trying to reach them. Sometimes, it can be darn near impossible to even find a help page on their … Read more
When I was a teenager, my mother gave me a copy of The Power of Positive Thinking. I often think of that book when I’m facing challenges.
And as any business owner can tell you, our day-to-day life is full of challenges. It’s inevitable that at some point, clients … Read more
There’s something about sharks. I think it might have started with the 1970s movie Jaws, but today we have a whole week dedicated to them on Animal Planet. Every time I hear about them on TV, I wonder — what is it about sharks that makes them so intriguing?
I’ll … Read more
PR people are many things — in the past I’ve compared us to athletes, cheerleaders, and superheroes. But what about matchmakers?
That may seem like an odd comparison to make, but consider what we do in our jobs. One of the greatest satisfactions I get comes from … Read more
Sometimes, I’m amazed by the power of a brand to change the world. Take this recent article about green marketing and a brand’s ability to influence consumers to live a more eco-friendly lifestyle.
More and more companies are taking advantage of green marketing these days. And while, obviously, the benefits … Read more
Logos Communications turned 18 years old recently.
When I started the company in 1999, I didn’t know anything about being a business owner. I knew that I had two young children (ages 3 and 6), and wanted more flexibility and work-life balance. I started out with just $500 cash, a … Read more
