Blog

Remember the Telephone?

It’s the “the next best thing to being there.” (1970s Bell Telephone Co. TV ad.) I just called to say …” (From the song, I Just Called to Say I Love You, written, produced and performed by Stevie Wonder in 1984.) These are all related to the telephone. Yes, remember the telephone? Before the cell…

Read More

Fearless as a Squirrel

You may not think of squirrels as fearless, but something interesting happened that made that phrase come to mind for me. One quiet morning I was looking out the window just as the sun was coming up. Through the silhouette of the bare tree branches, I could see a large squirrel’s nest and out came…

Read More

What I’ve Learned from Dorothy Zehnder

Dorothy Zehnder, co-founder of the Frankenmuth Bavarian Inn Restaurant will celebrate her 95th birthday on December 1, 2016. And she still works full time. Dorothy says, “I like working. I like to cook, and I like people.” I’ve had the pleasure of working with Dorothy and her family over the last several years. And I’ve…

Read More

Showing Up

Years ago, a business owner who was a fellow member of NAWBO (National Association of Women Business Owners), said to me, “You are everywhere your clients are.” She was referring to the fact that whenever a client is having an event or receiving recognition or is looking for people to attend something, I always do…

Read More

Hooray for Our Clients

You may not know this, but one task that PR agencies often complete is writing award nominations for clients (and often, finding those awards that are a good fit for the client’s business). In my blog, It’s Good to be Recognized, and Five Cost-Free Marketing Ideas, I wrote about the value of recognition through awards…

Read More

Loving What You Do

“Talent is cheap; dedication is costly.” It’s said to be a remark by an Italian art teacher to the great Michaelangelo very early in his career (see more at  https://bible.org/illustration/talent-cheap-dedication-costly). I first heard this phrase a few months ago when my pastor used it in a sermon. And I’ve been thinking about it on and…

Read More

Collaboration is Not a Dirty Word

It’s no secret that the world is more connected than ever. And by virtue of all these connections — personal, virtual, business, academic, social – there is a lot of collaboration going on. Collaboration is a word used quite frequently these days. It happens in music, business, manufacturing, education, technology and other fields. I was…

Read More

A Case of Mistaken Identity

Back in 1999 when I started Logos Communications, I didn’t set up a website right away. I was bootstrapping the business and trying to conserve cash. I had a business name, a logo, a phone number, and a large network (which I’ve written about before in Be Connected.) And that proved to be enough for…

Read More

We’re Only Human

It’s been said: To err is human. In fact, there was even a song from the 1980s titled, “I’m only human” by a band called The Human League, no less. Well, it turns out, we’re only human. Some of you looking at last month’s newsletter on your mobile device noticed that the photo was turned…

Read More

It’s Good to Be Recognized

Everyone appreciates being recognized for good work. At Logos Communications, our team is no different. We’ve been consistently winning national awards for our client work since 2009. These include a Telly Award, multiple Clarion Awards from the Association for Women in Communications and multiple Davey Awards from the Academy of Interactive and Visual Arts. This…

Read More