22 lessons learned in 22 years
By Sue Voyles / July 20, 2021 / effective communications, leadership, Logos news
Okay, here is what I have learned over the past 22 years of owning and operating my own company.
- Discover the work you are passionate about and then do it.
- If your potential client believes they know more about the services and expertise you provide, then they probably won’t be a good fit as a client.
- Pay attention.
- Networking isn’t about self, it’s about others.
- Treat your clients like you want to be treated (otherwise known as the Golden Rule).
- The right word(s) is critical to any message.
- The wrong word(s) will always confuse.
- Balance life in all its attributes – family, business, faith, self.
- Have fun, and don’t take yourself too seriously.
- Find great role models.
- Deadlines matter.
- Proofread everything.
- People respond to stories.
- Don’t worry about what you did yesterday, know what you’ll do today.
- Sincere appreciation goes a long way.
- Never stop learning.
- Stay positive.
- Multi-tasking is a myth.
- Images and video are very effective at telling great stories.
- Ask for personal accountability.
- A lasting impact isn’t always evident at the beginning.
- Many small steps can take you far.