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How well do people know what you do?
I don’t think my family knows what I do for a living. My extended family, anyway. I’ve heard a few of them refer to me as a writer, which is correct in a broad sense but not very specific. One of my cousins seems to think that I work as an event planner, probably because a lot of my work stories do involve events of some kind, even if I’m not the one planning them. An aunt has, on several occasions, introduced me as working in human resources — maybe she’s confusing PR with HR. Of course, I don’t blame
Why Your Writing (Still) Needs a Human Touch
AI is impacting every industry — sometimes for the better, sometimes for the worse. Public relations is no different. To give you some of my
Does Your PR Strategy Need a Refresh?
When I made my goals for 2026, I knew that I wanted to make marketing Logos a priority. For those of you who don’t know,
Do you need Public Relations (PR) right now?
When does a company need to turn to public relations (PR) to get its message out? That is one of the fundamental questions facing business
How being transparent is an essential PR ideal
There’s a lot of talk these days about being transparent in our culture, in our connections with one another, and especially in the actions and decisions
Terms of endearment: Public relations nomenclatural
Like any business or industry that has been around a long time, the world of public relations is often defined – both for good and
Don’t kid yourself – Public Relations is all about conflict
Offense. Defense. Struggle. Victory. Defeat. These are terms we think about when we think about any conflict, no matter how high or low the stakes.
Personal branding is really just good storytelling
Everyone has a story. And being able to tell that story in an engaging way is the foundation of what public relations (PR) is all
Team communications: an important part of PR
When most people think of public relations (PR), they see it as a tool for companies seeking to get in the newspaper or on television.
Writer’s block doesn’t have to be a stumbling block
Writing is one of the most important skills needed by professionals, business owners and anyone wanting to pursue a communications or public relations (PR) career.