Blog

Importance of PR during the busy holiday season

Some may see the holiday season as a time to relax their publicity efforts, but there are plenty of good reasons to ramp up your PR (public relations) during this busy time, one often full of stress but also potential reward. In fact, I would argue that doing just that is the only logical approach to ensuring your company’s year-end success and setting it up for success in the following year. Let’s take a look at what I mean. Certainly this time of year is packed with commitments, but also fraught with potholes that can leave your company stumbling when

Read More »

Be Connected

When I started my business 16 years ago, I had a large Rolodex containing all of my contacts’ names, addresses and phone numbers. I also

Read More »

Are You Listening?

“What’s your name sweetie?” Yes, those were the words I heard on the other end of the phone recently. Seems incredible, doesn’t it, that a

Read More »

My Favorite Place

It’s odd. I don’t drink coffee, yet coffee houses are some of my favorite places to stop and get a beverage (usually Chai tea latte).

Read More »

24 Technology

I’m a fan of the television series “24.” I loved it when it was on, love the reruns, loved last year’s revival season and hold

Read More »