Blog
How being transparent is an essential PR ideal
There’s a lot of talk these days about being transparent in our culture, in our connections with one another, and especially in the actions and decisions of local or regional politics and government. As a free and open society, we all understand the value of knowing what’s going on at every level of, say, a state government. This holds true to all kinds of organizations and entities, including businesses. That’s why many get confused and are challenged when there is a reluctance by individual leaders or groups to be candid and open about issues like finances, personnel decisions, timelines or costs
Multi-tasking, the Myth
You’ve probably heard of MythBusters, the Discovery channel show that is now in its farewell season . When my kids were growing up, they were
‘Appreciate’ Employees with Training
Your business will thank you. You’ve certainly hear of Administrative Professionals Day, but what about Employee Appreciation Day? Employee Appreciation Day – always the first
Who Are You Representing?
This blog may cause some of my fellow publicists to cringe, but I have to ask the question: Who are you representing? One of my
Effective Communications Use Simplicity
How much time have you wasted trying figure out the message contained in poorly written memos and e-mails? It can be as simple as a
Protect Your Business Reputation with Crisis Communications Planning
An employee who was fired for embezzlement starts circulating emails that inform people you are about to go out of business. A contractor is using
Be Connected
When I started my business 16 years ago, I had a large Rolodex containing all of my contacts’ names, addresses and phone numbers. I also
Are You Listening?
“What’s your name sweetie?” Yes, those were the words I heard on the other end of the phone recently. Seems incredible, doesn’t it, that a
Does the customer really matter?
Recently, I was a shopper with a mission. I knew exactly what store I was going to, what product I was going to buy and
Pay Attention – It just may save your life
“Hey are you paying attention?” That’s what was going through my mind as I was stopped in busy traffic. My thought was directed at a