writing

Terms of endearment: Public relations nomenclatural

Like any business or industry that has been around a long time, the world of public relations is often defined – both for good and bad – by its terms and phrases. As we near the holiday season, when so many thoughts and messages are bombarding us and demanding our attention, I thought it might…

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Personal branding is really just good storytelling

Everyone has a story. And being able to tell that story in an engaging way is the foundation of what public relations (PR) is all about. This notion is a key part of our story at Logos Communications. We help our clients tell their stories to potential clients, media, and more. But what makes a…

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Team communications: an important part of PR

When most people think of public relations (PR), they see it as a tool for companies seeking to get in the newspaper or on television. While that can the priority for many PR efforts, business owners can also utilize PR to benefit their companies and their various stakeholders. Looking past the traditional constraints of PR…

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Writer’s block doesn’t have to be a stumbling block

Writing is one of the most important skills needed by professionals, business owners and anyone wanting to pursue a communications or public relations (PR) career. It takes time, patience, focus and a high level of skill to organize, develop and prepare a thoughtful message, no matter the specific writing task involved. But what happens when…

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