Writing is foundational for all good content
/ / public relations, Blogs, effective communications, sales communications, training
To put it simply, writing is our forte at Logos Communications. It’s what we do every day for nearly all of our clients. Without solid writing and well-crafted messages, just about every form of marketing will fall short. I know, I know, I can hear what you are saying already. People don’t read these days, no…
Talking to the generations
/ / public relations, effective communications, marketing, training
Many of us believe we know about the various generations of people around us. Certainly, they have all been labelled in recent years by social scientists. Understanding different age groups is critical to making good decisions and choices when it comes to communicating and marketing your brand. Learning the differences in generations Notre Dame of…
Know the power of good communications training
/ / effective communications, leadership, technology, training
We all need training in this day and age. The world is moving so quickly, technology keeps changing and the tools we use in our day-to-day lives are getting more complex than ever. One of the best ways to combat the overwhelming feeling that this can cause is be up-to-date in one’s knowledge and skill…
What does a good PR pitch look like?
/ / effective communications, public relations, training
Despite what some would tell you, the craft of public relations (PR) is alive and well, and in many ways more critical than ever. Gaining visibility through a compelling story presented to local or regional media outlets, is a highly sought-after approach to spreading the word about your brand and company. Many often wonder, though,…
What About LinkedIn?
/ / LinkedIn, training
Yes, you are on Facebook – just like the rest of the world (or at least it feels that way). But what about LinkedIn? Chances are you have a profile, but when was the last time you: Updated your photo? Created a post for the LinkedIn Pulse feed? Checked to make sure all your contact…
Everybody’s Watching
/ / crisis communication, training
In today’s reality-TV, social media connected, 24/7 news reported, text-ready, always-on world, it can feel like everybody’s watching everyone else all the time. In a crisis scenario, people are watching you, your company, and your employees. Your professional reputation is under a microscope and the pressure is intense. It’s what you do next that matters….
‘Appreciate’ Employees with Training
/ / effective communications, training
Your business will thank you. You’ve certainly hear of Administrative Professionals Day, but what about Employee Appreciation Day? Employee Appreciation Day – always the first Friday in March – was founded more than 20 years ago by Dr. Bob Nelson, author of “1001 Ways to Reward Employees” and other books on topics ranging from recognition…
